Services
Hartzer Consulting provides a focused set of consulting and expert witness services across SEO, domains, PPC, and digital marketing.
- SEO Consulting
- SEO Audit Services
- Website Migration & Redesign SEO
- Technical SEO Diagnostics
- Link Audit & Penalty Recovery
- Algorithm Update Recovery Services
- Domain Name Consulting
- Domain Valuation
- Stolen Domain Recovery
- Domain Security Best Practices
- Domain Due Diligence Checklist
- Digital Forensics & Traffic Analysis
- PPC Expert Witness
- PPC Fraud & Misuse Analysis
- PPC Account Health Assessment
- Digital Marketing Expert Witness
- Expert Witness Services
SEO Consulting
Hartzer Consulting offers data-driven search engine optimization built on decades of hands-on experience. Each project begins with a technical audit that examines crawl efficiency, indexation, site architecture, and on-page performance. Bill identifies ranking obstacles and opportunities, then prioritizes actionable steps that generate measurable improvements in visibility and qualified traffic.
Domain Name Consulting
Domains are digital assets that carry measurable financial and brand value. Hartzer Consulting provides expert analysis in acquisition, valuation, recovery, and portfolio management. We examine WHOIS history, backlinks, DNS records, and ownership trails to mitigate legal and reputational risks before transactions occur.
PPC Expert Witness
Pay-per-click advertising often becomes a critical factor in disputes involving budget misuse, click fraud, and campaign performance. As a PPC Expert Witness, Bill Hartzer provides expert analysis of Google Ads, Bing Ads, and paid social campaigns to evaluate compliance, data integrity, and optimization practices.
Digital Marketing Expert Witness
Digital marketing encompasses multiple channels—SEO, PPC, email, social media, and content strategy. As a Digital Marketing Expert Witness, Bill Hartzer provides cross-disciplinary insights that connect the dots between traffic, conversions, and revenue outcomes.
Expert Witness Services
As a qualified expert witness in SEO, domain names, PPC, and broader digital marketing, Bill Hartzer provides independent analysis and testimony in complex internet-related legal matters. His experience includes over two decades of forensic SEO analysis, link evaluation, and marketing data review used in state and federal litigation.
About Hartzer Consulting
Hartzer Consulting was founded in 2016 as a specialized consulting and expert witness practice focused on SEO, domain name strategy, PPC, and digital marketing. While the firm itself is relatively young, it is built on experience that dates back to the early years of commercial search engines and online advertising.
Bill Hartzer has worked in digital marketing since the late 1990s, long before SEO and PPC were mainstream disciplines. That background shapes how Hartzer Consulting approaches every engagement: with an understanding of how search engines evolved, how domain name markets matured, and how tracking and analytics have changed over time. This historical context is critical when reconstructing older campaigns, analyzing traffic patterns from years past, or explaining long-term trends in litigation.
The firm operates more like a boutique agency than a solo consultancy. Hartzer Consulting supports in-house marketing teams, other agencies, and law firms with project-based work, retainers, and second-opinion reviews. For brands and agencies, that can mean audits, strategy, and implementation guidance. For legal teams, it means forensic analysis, documentation, and testimony that connect technical facts to real business impact.
Over the years, Hartzer Consulting has collaborated with organizations of all sizes—startups, established brands, and Fortune 500 companies. The common thread is a practical, data-informed approach that prioritizes clarity and execution rather than buzzwords and theory.
Contact Information
For consulting inquiries or to discuss a potential engagement, please email [email protected]..
Additional information and case references can be found at Hartzer.com, or use the contact page on this site.